The AI.com domain purchase by Crypto.com co-founder and CEO Kris Marszalek has set a new public record for the most expensive website domain ever sold. The domain was acquired for $70 million, according to broker confirmation. The transaction was completed entirely using cryptocurrency. The deal was arranged through GetYourDomain.com, represented by broker Larry Fischer.
The purchase was disclosed in reporting by the Financial Times. The price was confirmed by the broker involved in the sale. Marszalek did not publicly disclose the figure himself.
Details Behind the AI.com Domain Purchase
The AI.com domain purchase occurred after Marszalek became aware that the domain was available during the previous year. Fischer stated that domains of this type have no equivalent substitutes. He described AI.com as a rare digital asset due to its direct association with artificial intelligence.
Payment for the domain was completed using cryptocurrency rather than traditional currency. No details were provided regarding the specific digital assets used. The transaction remains one of the largest publicly known crypto-based purchases of a digital property.
AI.com Platform Plans Following the Domain Purchase
Following the AI.com domain purchase, Marszalek plans to launch a new platform centered on a personal AI agent. The website is expected to debut during a Super Bowl commercial. The platform is designed to allow users to deploy AI agents capable of performing tasks across digital services.
Reported functions include sending messages, accessing applications, and executing stock trades. The platform is separate from Crypto.com but will be operated under Marszalek’s leadership. He will continue to serve as CEO of both companies.
Crypto.com Background and Marketing Strategy
Crypto.com was founded in 2016 and has grown into one of the largest cryptocurrency trading platforms globally. The company generates approximately $1.5 billion in annual revenue. It has invested heavily in marketing partnerships to increase brand recognition.
One of its most notable deals was a $700 million agreement for naming rights to a major sports arena in Los Angeles. Marszalek stated that owning AI.com could help reduce brand commoditisation and establish long-term trust with users. He confirmed receiving resale offers but chose to retain ownership of the domain.
Source: https://www.ft.com/content/83488628-8dfd-4060-a7b0-71b1bb012785
