Omnicom Group, now the world’s largest integrated marketing and sales organization following its merger with Interpublic Group (IPG), has officially transitioned to a new corporate web domain, marking a major milestone in the unification of both companies’ global identities and digital infrastructure.
The domain shift accompanies a full refresh of Omnicom’s online presence, emphasizing the company’s expanded capabilities and its repositioning as a single, connected powerhouse built for the next era of marketing, creativity, data intelligence, and commerce.
(socialsamosa.com)
A Unified Digital Identity for the New Omnicom
The redesigned homepage — now under the streamlined omc.com domain — introduces the organization as “the world’s leading marketing and sales company,” supported by a fully integrated ecosystem of services including advertising, branding, media, data, commerce, experiential, health, and production.
The domain update represents a key strategic step in:
- Aligning global branding across all merged entities
- Consolidating digital communication channels, including upcoming email migrations
- Reinforcing the company’s unified, post-acquisition structure
- Presenting a modernized digital face that reflects Omnicom’s expanded intelligence-driven capabilities
This shift provides clients and partners with a clearer, more cohesive entry point into Omnicom’s consolidated offering — replacing fragmented legacy domains with a single, authoritative presence.
Symbolizing the Integration of Two Industry Giants
Omnicom completed its acquisition of Interpublic Group earlier this year, forming a merged organization with unmatched scale across creativity, media, data science, healthcare, experiential marketing, global commerce, and AI-driven marketing technologies.
(omnicomgroup.com)
The new domain serves as a visible signal of the company’s commitment to:
- Operational integration
- Unified strategy
- Global leadership in next-generation marketing solutions
This marks the beginning of a multi-phase digital transformation across Omnicom’s global network.
About Omnicom Group
Omnicom Group is a global leader in advertising, marketing, and corporate communications. With the integration of IPG, Omnicom now operates the industry’s most comprehensive portfolio of connected capabilities across creativity, media, data, production, PR, health, commerce, and intelligence technologies.
Sources
- Social Samosa — Omnicom shifts to new web domain after IPG acquisition
https://www.socialsamosa.com/industry-updates/omnicom-new-web-domain-10830536 - Omnicom Group — Completion of Interpublic acquisition
https://www.omnicomgroup.com/newsroom/omnicom-completes-acquisition-of-interpublic - Industry analyses of the merged entity’s global scale
